How do you begin to piece together a PR strategy for your business?

Do you begin with the history and development? Or do you concentrate on the present and future? The answer is to tailor your press releases according whatever publication or other medium you are using taking into account the audience demographic, circulation and style of content. If using print provide a photograph where possible on whatever format and size the publication accepts. In many cases this will draw the eye of the reader toward your message.




Press friendly


The right media

But above all make your message appealing, concise and professional, and feature it prominently within your own website and social media. Or contact us so you are able to concentrate your skills on building your business.